AI Insights · Timothy · April 2025
Top 5 Beauty Retail Apps on Android in Ukraine, Q1 2025
Explore the performance trends of the leading beauty retail apps in Ukraine for Q1 2025, with insights from Sensor Tower.
In the first quarter of 2025, the top beauty retail applications on the Android platform in Ukraine showcased diverse performance trends, according to data from Sensor Tower.
Brocard: акції та знижки saw its weekly downloads peak at around 17.5K in early February before declining to approximately 8.7K by the end of March. The app maintained a stable base of weekly active users, fluctuating from 65K at the start of the quarter to about 52K by the end.
EVA — гіпермаркет краси experienced an initial surge in weekly downloads, reaching 12.2K in early February, but saw a decline towards the end of the quarter, settling at roughly 9.1K. Weekly active users remained robust, with a high of 418K in early January and ending the quarter at approximately 372K.
Prostor recorded a steady decline in weekly downloads, starting at 9.4K in early January and decreasing to 5.9K by March's end. However, its active user base showed a positive trend, growing from 36K to 45K throughout the quarter.
MAKEUP - Beauty without limits experienced a consistent increase in weekly active users, beginning at 61K and climbing to 117K by the end of the quarter. Weekly downloads peaked at 7.7K in early March before tapering off to approximately 5K.
Notino: perfumes and cosmetics had a varied download pattern, with a peak of 7.1K in mid-February and a decline to 1.9K by the quarter's end. Active users started strong at 85K, dipped mid-quarter, and then stabilized around 60K.
For further insights and detailed analytics on these apps, visit Sensor Tower's platform.